Today, I'm going to show you how to make $10,000 in one day with a start-up budget of 5 bucks. Not really. Sorry. I was just giving you an example of how to immediately grab people's attention and ... Read more
Video Tips for the Rest of Us: My Interview with Bianca Filoteo
Which would you rather do? Read a book or watch television? Read a 57-page eBook or watch a 27-minute video training? Read a short blog post or watch a short video? (Let me know by leaving a comment ... Read more
5 Important Questions To Ask Before You Write That Sales Page (or Any Kind of Sales Copy)
So, you’ve got something to sell. Maybe it’s your new eBook. Or a new 6-week coaching program. Or an audio CD. You know you need to create a convincing sales page, or at least a captivating ... Read more
Internet Marketing & Neal’s Hardware: A Story To Make It Simple, Part II
Two weeks ago, we left Neal sitting pretty in his local hardware store, Neal’s Hardware, with a great free offer, a lot of new customers and a great strategy for distinguishing his neighborhood store ... Read more
Don’t Build Your List. Build Your Tribe. A Tough Love Tuesday Tip
Oh, let's stop all this talk about list building! Internet marketing gurus keep harping away about how to "build your list." "It's all in your list." "You gotta keep building your list.""You want a ... Read more
The Anatomy of An Irresistible Email
March is Email Marketing Month! During the entire month of March, I’ll be giving you tips, ideas and off-the-wall insights about how to get your bulk emails opened, read and responded to. Because, ... Read more
Why You Don’t Hate Marketing… Even If You Think You Do
“I hate marketing,” she said, “And I’m not any good at it.” I was at a conference in Miami with over 300 entrepreneurs. The woman sitting next to me, a beautiful, dark-skinned woman with deep brown ... Read more
How to Write Autoresponders That Turn Looky-Loos Into Raving Fans: Part III
The following is Part III of a multi-post series on writing autoresponders that get results. Part I told the story of Kate and James. Part II, that story continued, along with some pretty sweet ... Read more
Autoresponders That Work: 10 Guidelines for Writing Autoreponsders That Turn Looky-Loos Into Raving Fans: Part II
The following is Part II of a multi-post series on writing autoresponders that get results. Part I told the story of Kate and James. We continue our story here. When we last left Kate, she was ... Read more
How to Turn Looky-Loos Into Raving Fans With Autoresponders: Part 1
The following story is all about you, your ideal client, your website, your ethical bribe, and the importance of your autoresponders. It is also the first part of a multi-post series on ... Read more