Two weeks ago, we left Neal sitting pretty in his local hardware store, Neal’s Hardware, with a great free offer, a lot of new customers and a great strategy for distinguishing his neighborhood store ... Read more
Just Say “NO!” to Pinterest
Whoa, how did that happen? One morning I woke up and the whole online world was talking about Pinterest - a relatively new, but super-popular social media platform. Reputable blogs were reporting ... Read more
Who’s Got Time for Social Media? A Tough Love Tuesday Tip
If you feel like Facebook and Twitter and LinkedIn are sucking away too much of your time, I hear you! And I have a Tough Love Tuesday Tip that will help! ... Read more
How to Rise Above the Noise on Social Media, Connect With Your Ideal Clients and Be Heard Now!
Man, it’s noisy out there! If you’ve been participating in social media, you may be getting a tad overwhelmed and a bit numbed out by the constant din of endless information, nonsense, frivolity, ... Read more
President Obama Listens to Me. Maybe You Should You, Too?
Well, I just can’t help it. I’m sitting here feeling pretty smug and full of myself. According to yesterday’s release from the Associated Press, President Obama took my advice and now he’s going to ... Read more
Don’t Outsource Your Presence on Social Media | Tough Love Tuesday
Creative Entrepreneurs! YOU, YOU, YOU need to be the one to show up and participate and interact on social media. Don't you dare outsource your voice or your presence to anyone. Not a social media ... Read more
Does Your Website Make Out With Social Media?
Is your website strictly monogamous? Or does it like to get around, play the field and make sweet love to various types of social media? If you want your website to pull it’s weight by attracting ... Read more
Facebook Love Notes! Tough Love Tuesday Tip
Do you leave love notes for people on their Facebook Walls? No, I don’t mean littering people’s Walls with annoying apps like Fortune Cookie or Farmville. I’m talking about personal notes expressing ... Read more
Do You Need To Shut Up and Listen? Tough Love Tuesday
You’re at a party. You know most of the people there. And as you stand by the table with the sun-dried tomato hummus and pita chips, sipping your Chardonnay, the hostess of the party comes up to you. ... Read more
Tough Love Tuesday! A Little Facebook Etiquette
Are you leaving graffiti on other people’s property? No, not you! Do you post self-promoting notices, links and photos on people’s Facebook Walls? Well, honey, it’s kind of the same thing. When ... Read more