Firecracker Communications

The right words to woo, wow and win over your ideal clients

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The Missing Ps: How to Take Your Copy from “Just Okay” to “Oooo La La!” Video #1 of 3

This is the first of a 3-part video tutorial on how to use three Missing Ps to take your copy from weak and wobbly to wowie-zowie! Today’s video shows you how to perk up the promise of your offer or message so it speaks to what your clients want and need.

Video #1: Perk Up Your Promise

Do you have a piece of copy that’s clear and concise, but… boring?

When you read it over, do you suddenly have an overwhelming urge to take a nap?

It’s not that it’s… bad. It’s just somewhat lifeless. Or simply not as engaging and intriguing as you know it could be.

Well, good. This means I’m just in time!

Today’s video is the first of a 3-part video series designed to give your copy a swift kick in the charisma… so it immediately hooks your ideal clients, keeps them reading, and inspires them to invest in what you’ve got cooking.

And if you’d like some help perking up your own promise, schedule a free 15-minute Copy & Confidence session with me. Together, we’ll make your promise perky and powerful.

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