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5 Important Questions To Ask Before You Write That Sales Page (or Any Kind of Sales Copy)

  So, you’ve got something to sell. Maybe it’s your new eBook. Or a new 6-week coaching program. Or an audio CD. You know you need to create a convincing sales page, or at least a captivating ... Read more

Categories: Copywriting, Email Marketing, Internet marketing, Marketing & Communication

4 Quick Tips for a Website That Connects: A Tough Love Tuesday Tip

Have you ever been to a party that was so crowded and so noisy that you could hardly hear yourself think... much less hear what anyone else was saying? And you had to slip and slide your way between ... Read more

Categories: Tough Love Tuesday

Dream Big, Start Small

A guest post by Michelle Mahoney, Your Kick-Ass Business Coach “Start with your goals in mind.” “Dream big and create your vision board for success.” “Find your Big Why.” These are some of the ... Read more

Categories: Copy

Do You Hate Marketing? A Tough Love Tuesday Tip

Ugh! It happened again. I was talking to a talented entrepreneur who told me things weren't going so well in her business because she hates marketing. Oh, no. You did NOT just say that! If I hear ... Read more

Categories: Tough Love Tuesday

Are You Free to Be “Unselfconsciously Me” In Your Business?

“I just want to be free to be unselfconsciously me!” – Susan K.   Many, many years ago, my friend Susan and I participated in a 3-year Somatic Psychotherapy training. During one of the group ... Read more

Categories: Being An Entrepreneur

Create More Freedom in Your Business: A “4th of July” Tough Love Tuesday Tip

Happy 4th of July! Yep, we're celebrating our independence and freedom here in the United States, and for the rest of you around the globe, please join us! Because it's always good to celebrate ... Read more

Categories: Copy

“Where Did I Go Wrong?” 5 Reasons Why People Don’t Buy What You’re Selling

You launched a new product, and it didn’t sell very well. You offered a free teleseminar, and only a handful of people showed up. You invested in a new Facebook ad, and the response was less than ... Read more

Categories: Being An Entrepreneur, Marketing & Communication

Implement Great Tips Quickly. A Tough Love (Note-Taking) Tip

Do you take a ton of notes any time you're at a conference or seminar? Or even a virtual learning experience, like a webinar or teleseminar? What happens to those notes? Do you review them and ... Read more

Categories: Being An Entrepreneur, Tough Love Tuesday

How to Turn Your Content Into Cash (and Always Know What to Write Next!)

Do yourself a favor. Don’t write one more e-newsletter, blog post or article until you know how you’re going to turn that content into cash. Now, there are a lot of good reasons to create high value ... Read more

Categories: Blogging, Building Your Business, Email Marketing, Marketing & Communication

Stop Entrepreneurial Schizophrenia Now! A Tough Love Tuesday Tip

Do you suffer from Entrepreneurial Schizophrenia? Are you trying to be too many things to too many groups of people? Most creative entrepreneurs are multi-talented and highly capable of offering a ... Read more

Categories: Being An Entrepreneur, Marketing & Communication, Tough Love Tuesday

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